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Building Trust, One Relationship at a Time: Meet Outside Sales Representative Cody Hoecherl

At Texas First Rentals, Outside Sales Rep Cody Hoecherl leads with trust—earning loyalty from customers, supporting his teammates, and serving the community.

Family, Service and Support within HOLT Group

This Father's Day, we recognize Freddie Ratcliff, Regional Service Manager for Texas First Rentals in Burleson, whose example of support is felt at work and at home — including with his son Craig, who is building his own career within HOLT Group.

Leading by Example at Work and at Home

This Father's Day, Texas First Rentals honors Ryan Wells, District Manager at the Irving branch, whose example as a leader and father is felt by his team and his family — including his son Carson, who is building his own career with Texas First Rentals.

Dedicated at Work and at Home

This Father's Day, Texas First Rentals recognizes Glenn Fichter, Field Service Technician at the Bulverde branch, whose dedication is felt in the field and at home — including with his daughter Madison, who is building her own career with Texas First Rentals.

Finding Solutions and Leading with Energy

This Father's Day, Texas First Rentals recognizes Jay Green, Branch Manager at the Irving branch, whose energy and commitment to helping others show at work and at home — including with his son Austin, who is building his own career with Texas First Rentals.

Jose Garcia's Commitment Helps Keep Laredo Moving

Meet Jose Garcia, Rental Coordinator at the Texas First Rentals branch in Laredo, TX. Driven by a commitment to customers, teamwork and continuous growth, Jose brings a positive, solution-oriented attitude to work every day while living out our Values Based Leadership.

Rick Flores, Shop Service Technician at Texas First Rentals in Laredo

Employee Spotlight: Rick Flores Builds His Career Through Skill, Values and a Drive to Learn

For Rick Flores, every day as a Shop Service Technician at Texas First Rentals in Laredo is a chance to learn, solve problems and build a career he is proud of. After just one year in the equipment industry, he earned the top online score in the company's first Tech Wars competition.

HOLT Leads With Top United Way Sponsorship

Texas First Rentals was recognized as a Platinum Sponsor at the United Way of Parker County Annual Awards Brunch and 2026 Campaign Kickoff at Weatherford College, honoring the company's continued support of local families and community programs.

Meet Matthew Padier: A Commitment to Safety and Community in Victoria

Matthew Padier serves as a Haul Truck Driver at Texas First Rentals Victoria, bringing a strong commitment to safety, professional growth, and community service to his role every day.

People, Purpose, and Progress: Sandi Hagen

Sandi Hagen brings curiosity, creativity, and a people-first mindset to her role as a Key Account Representative for Texas First Rentals in South Austin, where she has built a career defined by strong relationships and consistent results.